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Di-Maccio Art Academy

Di-Maccio Art Academy is for creators shipping content that grows audiences.

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Teardown

How this community works

Pricing
$3 a monthWell below the content creation median of $9.50.
Size
5,198 membersBigger than 86% of the content creation communities indexed here.
Revenue ceiling
$15,594 a monthIf every member paid the listed price. Free tiers, discounts and churn are not visible from outside.
Platform
Skool
Category
Content Creation
Last verified
29 September 2026

Steal this

  • Low price, high volume. At $3 a month the model needs numbers, and 5,198 members is what that looks like.

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About Di-Maccio Art Academy

Di-Maccio Art Academy is for creators shipping content that grows audiences.

Why you should join: Public price is $3 a month. Get peer support, practical playbooks and live rooms inside Skool.

Tiers and products

Notes

Teardown notes

The one-liner

A few-dollar drawing school sold on a Guinness-record artist's pedigree.

What they actually sell

Mona-Lisa Di-Maccio hosts a beginner drawing membership built around her father Gérard Di-Maccio's classical technique. Display pricing sits at $3 a month, while the lander also jokes that joining is just $7, and a free trial flag is on. Members get The Ultimate Beginner's Drawing Course, monthly group Q&A with Gérard, daily tips, a private artist community, an accountability buddy programme, and monthly leaderboards with prizes. The pitch rejects trend-chasing modern art in favour of fundamentals.

Who pays and why

Beginners hungry for real drawing skill who feel modern art talk has left them behind. The fear is wasting years on trendy tutorials that never teach form. They pay for access to a living master story and a structured start from day one.

Where the members come from

YouTube Shorts under Di-Maccio, Mona-Lisa's Instagram, LinkedIn, and a TikTok presence. The community is the classroom layer under a large online art audience the lander pegs above a million fans.

What's holding it back

Pricing copy is a little messy between the $3 display price and the $7 joke line. If monthly Q&A with Gérard becomes crowded, the master-access promise thins fast at this member scale. Classical fundamentals stay evergreen, but beginner rooms still need active feedback loops to feel premium.

Steal this

Productise a famous practitioner's fundamentals course at a few dollars a month, then use leaderboards and buddy accountability to keep beginners practising.

Would this work in another niche?

Yes for other classical craft academies such as calligraphy or atelier painting. Weak for concept-art trends where pedigree matters less than software tricks.

Written 29 September 2026

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