Paul Roos Leadership Academy

Paul Roos Leadership Academy is for inquisitive leaders. Learn from a premiership coach turned leadership expert.

Why you should join: Monthly Q&A calls with Paul, curated leadership content and private interviews with sporting leaders such as Leo Barry and Duncan Armstrong. Free to join, with paid tiers for deeper support.

The one-liner

A freemium leadership group run by Paul Roos for curious leaders to connect and learn.

What they actually sell

Paul Roos Leadership Academy, run by Paul Roos, lives on Skool. Its public pitch: "A free group for inquisitive leaders to connect, learn and share." A free tier sits at the front door, with Premium and VIP upgrades whose prices are not shown on the public page. Private coaching is offered as an add-on. The page lists Watch this video first, level up your leadership skills, access to a community of like-minded leaders, and free leadership content curated by Paul. Inside sit 20 courses and a dense module library. A formal money-back promise is not spelled out on the about page.

Who pays and why

Ambitious people who want accountability more than quotes. The quiet fear is another year of almost. They join for accountability and peers who notice whether you did the work.

Where the members come from

The Skool lander and Paul Roos's own teaching appear to be the main acquisition path. Public social links are thin on the about page, so growth reads as community-led rather than a giant media brand. Exact follower counts stay off the about page.

What's holding it back

Without check-ins, personal development communities become inspiration noise.

Steal this

Sell personal growth as proof-of-work check-ins, not quote feeds.

Would this work in another niche?

Yes for other accountability-led growth rooms. Weak for quote feeds.